News in brief:
â Renowned Fuji artist K1 is investing millions in guinea fowl farming across four locations in Nigeria, driven by a patriotic goal to enhance food security.
â His initiative aligns with the federal governmentâs vision of alleviating hardship, focusing on food security and poverty reduction, as he aims to reduce its prices for consumers.
Renowned Fuji music artist, Wasiu Ayinde Olasunkanmi Marshal, better known as K1, is reportedly investing millions of naira in guinea fowl farming.
A report says that the initiative extends beyond a personal business interests as it is fueled by a patriotic desire to ensure food security for the wider Nigerian community.
K1âs farms span hectares across four locations: Ilorin (Kwara State), Ibadan (Oyo State), Abeokuta (Ogun State), and his native Ijebuland (Ogun State). The geographical range is a substantial commitment to livestock production and potentially wider market reach.
Making this known to the media chat, the music starâs media aide, Kunle Rasheed, emphasised the importance of the move. He said it was in line with the federal governmentâs vision of alleviating hardship and was especially significant in helping to realise the administrationâs focus on food security and poverty reduction.
Furthermore, K1âs foray into guinea fowl farming is believed to be a boost for the poultry sector, while transforming guinea fowl into a staple food across the country. The ambition signifies a long-term commitment and potentially larger-scale impact on the food landscape.
The Fuji music maestroâs media aide further added that the move was not only to increase availability of the birds, but to also significantly reduce the market price of same. Additionally, this accessibility focus underscores the social responsibility aspect of the venture, aiming to benefit consumers directly.
Overall, the statement acknowledges a growing demand for guinea fowl meat due to its perceived high-protein content. Analysts believe this augurs well for K1âs initiative, potentially facilitating faster market penetration and consumer uptake.
